Across the world, mobile technology has become one of the most powerful tools governments have to shape their future. It’s...

Dating apps are hard. It’s true for users and for marketers alike. Few app categories are as crowded, or as...

The Gulf region is one of mobile marketing’s biggest opportunities and one of its least understood. With countries like Saudi...

A quiet revolution is reshaping the way people invest. What used to be simple trading apps are now full-fledged financial...

The mobile user acquisition world is becoming increasingly complicated. Big platforms like Meta and Google are still important for scale,...

With over a billion smartphone users and some of the world’s most forward-thinking apps, China’s mobile scene is reshaping how...

Learning is having a moment, and it’s happening on your phone. While gaming and social apps dominate the spotlight, educational...

Vietnam’s mobile app economy is gaining momentum, fast. In 2024, overall app installs rose by 11%, while finance apps saw...

I. Introduction: The World Stage Beckons for China’s Gaming Giants China’s mobile gaming market is projected to reach $66.13 billion...

Chinese e-commerce is rewriting the rules of global retail. What started with platforms like Taobao serving local shoppers has exploded...