The Great Mobile Shift: Why Non-Gaming App Revenue is Overtaking Gaming
The mobile app economy is at an undeniable turning point....
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December 10, 2025
Intro: The January Gold Rush Few verticals in mobile advertising experience a seasonal oscillation as violent as Health & Fitness. As the calendar turns to January, a massive influx of users (colloquially known as “Resolutioners”) floods the app stores. Driven by the “New Year, New Me” phenomenon, this period represents one of the year’s two… Continue reading Health & Fitness...
Intro: The January Gold Rush Few verticals in mobile advertising experience a seasonal oscillation as violent as Health & Fitness....
