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Mobile Advertising
July 9, 2025

The Great Mobile Shift: Why Non-Gaming App Revenue is Overtaking Gaming 

The mobile app economy is at an undeniable turning point. For years, mobile games have been the main source of...

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Mobile Advertising
July 9, 2025

The Rise of Short Dramas: Trends and the Future of Mobile Entertainment 

The Rise of Bite-Sized Blockbusters Short dramas are rewriting the rules of digital entertainment. These bite-sized series (just 1 to...

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User Acquisition
June 25, 2025

Emerging Markets Are Driving the Expansion of Non-Gaming Apps

Non-gaming apps are gaining global traction — and emerging markets are playing a major role in that momentum. Recent figures...

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Mobile Advertising
June 18, 2025

The Evolution of Travel App Seasonality

For years, travel app developers braced themselves for the seasonal rollercoaster. Peaks in the summer, slumps in winter—like clockwork. But...

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